Here’s what exists before you launch your product:
Costs
Self-doubt
Unguided decisions
Here’s what exists after you launch:
Revenue (Profits hopefully)
User feedback
Lessons learned
Confidence to keep going
The longer you wait to ship that product or that feature, the less likely it’ll see the light of day.
So just ship it.
Thanks for reading Issue #27
🤗 Hit that heart button and share with a friend. It helps a lot
-Anthony
Appreciate the spirit behind this, but would argue that the best launches are designed to learn what it takes to decide what to do next.
Launch > no launch.
Well-designed launch >> any launch.
I cover how to design a launch here: https://productlessons.substack.com/p/to-launch-or-not-to-launch